MAKING TRACKS
WITH WILL.I.AM.
Ultrabook™Project: Tokyo.
12 cities. 12 causes. 12 songs. Fly. Land. Explore. Collaborate. Record. Here’s your chance to see will.i.am connect-the-digits between artists and brands – and the way you experience music – on a Global scale.
ALICIA KEYS
HELPS STUDENTS
PERFORM BETTER.
Western Union’s World of Betters.
We follow Alicia Keys as she surprises the students of Professional Performing Arts School and gives back to the school that helped get her where she is today. Featuring an original performance of “Empire St. of Mind” by the PPAS choir.
@IAMWILL HELPS
TURN A SPOTLIGHT
ON SCIENCE.
iamFIRSTtv on ABC.
This primetime ABC “back-to-school” special documents Black Eyed Peas front man, entrepreneur and technology advocate will.i.am’s partnership with his hero, inventor Dean Kamen, and their quest to help turn a spotlight on science.
ROCK THAT BODY.
Adriana Lima Comeback Video.
This red hot video directed by Russell James – featuring a remix from The Black Eyed Peas – showcases the intense workouts Adriana Lima used to get her body back into supermodel shape.
JOHN LEGEND
CREATES AN ORCHESTRA
OF STREET MUSICIANS.
Western Union’s World of Betters.
This one hour live stream highlights John Legend’s quest to create the World’s first orchestra of street musicians. It features a duet with Ayo and five other original performances.
SWIMSUIT,
DONE RIGHT.
Victoria’s Secret.
The World’s Sexiest Women.
Shot on The World’s Sexiest Island.
By Russell James.
DO YOU LOVE
WHAT YOU DO?
Love Stories by BlackBerry.
This series of short films, inspired by will.i.am, captured the stories of 26 people who absolutely love what they do.
CONGRATULATIONS,
MR. PRESIDENT.
Barack Obama.
The most talked-about, shared, downloaded, parodied and praised viral video of the 2008 election had to be will.i.am’s now infamous YES WE CAN song.
BEFORE ELVIS
THERE WAS NOTHING.
The Elvis Presley Estate.
The branding, packaging, marketing and creative strategy that we created for RCA helped drive ELV1S 30 #1 HITS CD to top-selling status in 27 countries, a full 25 years after his death.
PARTY 4 A CAUSE;
OWN THE NIGHTB4®.
A host of sexy Artists and Brands.
With apologies to Clive Davis, why compete with all of the other after-parties when you can own the NIGHTB4® – The Super Bowl, The NBA All-Star Game, Valentine’s Day, Rose Bowl, MTV Awards, Halloween, etc.?
“WILD ON”
BUT FOR DJs.
Dipdive DJ Network.
This original content series delivers “inside-access” to the hottest DJs, clubs and after-parties on the planet.